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What's gone wrong at Nike? How the world's sportswear giant lost its mojo

It's been a difficult few years for Nike. The largest sportswear brand on the planet, named after the ancient Greek goddess of victory, has been losing of late. Losing sales, losing customers and los

bbc.co.uk•October 2, 2026

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news.google.com•August 11, 2026

'It's very Bond': Fashion experts on the England squad's off-pitch look

All eyes may be on the pitch when England men's team line up for their opening World Cup game against Croatia in Dallas. But it's their fancy threads, as well as their fancy footwork, that's had peop

bbc.com•June 21, 2026

Haiti to debut redesigned World Cup jersey after FIFA rejects initial design as ‘political’

Once more Haiti’s efforts to express its national identity and fighting spirit on the global stage has run into resistance from an international sports governing body. Months after qualifying for its

sports.yahoo.com•June 13, 2026

Sawe's marathon record boosts Adidas in 'supershoe' race with Nike

Sport April 27 : German sportswear maker Adidas' shares rose on Monday after Kenya's Sabastian Sawe became the first person to run a marathon in under two hours in an official race, accomplishing his

channelnewsasia.com•April 28, 2026

From 600 shoes to global sports giant: Anta’s rise from China’s factory floors

China’s rapid economic opening in the late 1980s created a wave of young entrepreneurs, including high school dropout Ding Shizhong, who arrived in Beijing with 600 pairs of shoes to sell. Using a re

english.aaj.tv•April 27, 2026

China’s Anta Sports Reportedly Offers to Buy 29% Stake in Puma

Summary Anta Sports is making a major play for a 29% stake in Puma, reportedly offering to buy out the Pinault family’s holding company, Artemis. According to Business of Fashion, the Chinese sportsw

hypebeast.com•April 27, 2026

The Chinese sports brand taking on Nike and Adidas

China's economy was just starting to open up in the late 1980s when a determined high school dropout made his way to Beijing with 600 pairs of shoes. Ding Shizhong had them made in a relative's facto

bbc.com•April 27, 2026

Hotpot, bubble tea and sportswear: China's new exports take on the world

Step into pretty much any shopping mall in Singapore and you're likely to find queues snaking outside shops with catchy names and bright-coloured branding. Chinese brands like Chagee, Molly Tea and Mi

bbc.com•April 22, 2026