The financial winners and losers from the World Cup
Big bucks are being made from the 2026 tournament off the field, but who is raking in the most?
Coverage by Political Leaning
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Notable Quotes
"I wouldn't pay"
— Donald Trump , Politician
"purely a sporting matter"
— Gianni Infantino , Executive
"without question the main winner"
— Marion Laboure , Academic
"very surprised if they disappear"
— Marion Laboure , Academic
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Big bucks are being made from the 2026 tournament off the field, but who is raking in the most?
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