Google burning through cash with spiralling AI costs
The company said earlier this year it expected to spend as much as $190bn on AI investments.
Coverage by Political Leaning
See how different sides of the spectrum reported this story
Notable Quotes
"the demand still outpaces that investment"
— Anat Ashkanazi , Executive
"the technological shift to AI tools and capabilities still feels like early innings in a shift across multiple areas"
— Sundar Pichai , Executive
"Tesla was in 'a big investment cycle'"
— Vaibhav Taneja , Executive
Key People
All Coverage
The company said earlier this year it expected to spend as much as $190bn on AI investments.
Similar Stories
Related coverage based on topic and tags
AI firm Databricks valued at $190 billion as it bags $5 billion in funding - Reuters
AI firm Databricks valued at $190 billion as it bags $5 billion in funding Reuters
August 13, 2026 at 05:28 PMNvidia gets $500bn from major investors to develop AI infrastructure
The money will be used to develop new data centres to house, operate, and cool miles of stacked computer chips that process AI data and actions.
August 10, 2026 at 10:31 PMCisco forecasts annual revenue above estimates on sustained AI spending - Reuters
Cisco forecasts annual revenue above estimates on sustained AI spending Reuters
August 12, 2026 at 10:01 PMNvidia scales back $250 billion OpenAI data center guarantee, WSJ reports - Reuters
Nvidia scales back $250 billion OpenAI data center guarantee, WSJ reports Reuters
August 14, 2026 at 11:49 PMAI chip startup Etched doubles valuation to $21 billion in under a month - Reuters
AI chip startup Etched doubles valuation to $21 billion in under a month Reuters
August 18, 2026 at 06:41 PMTokenomics: Why making AI pay is tricky
Buyers of AI services are struggling to control costs and sellers are not sure how much to charge.
August 3, 2026 at 11:21 PM