Dettol apologises after ad to clean up 'toxic men' backfires in China
The ad sparked accusations of sexism in China, after featuring a man looking for a partner who is "not tainted by other men".
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"Even if the intention was to portray the male character as being in the wrong, the message was conveyed so poorly that it backfired spectacularly."
— Manya Koetse , Influencer
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The ad sparked accusations of sexism in China, after featuring a man looking for a partner who is "not tainted by other men".
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