Dave Lewis

"The North American market is challenged. Our portfolio needs some time and investment to make it more competitive."

"We want to serve them where they want to be."

"We will make disposals if appropriate, but we will not sell brands cheaply."

"Our performance in the first half of fiscal 26 was mixed."

"Lewis cited poor U.S. performance reflecting pressure on disposable income."

"our offer needs to be more competitive"

"Progress on the redesign of our new strategy and the shaping of a more competitive operating framework is well under way."

"North America remains our biggest challenge, where market conditions are soft and our offer needs to be more competitive."